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Philosophy
JTea's Mission

It's about developing relationships with clients, listening to their story, collaborating with them, and uncovering the best way to tell their story--creating and designing the best possible communications pieces, so their target audience will be able to understand, and act on the message.

Keep it Simple

The backbone of the JTea creative philosophy is clarity, straightforwardness and simplicity. Communicating in simple, direct language, minus the insider lingo and slang--unless it is a must in your industry--really works best. As a result, the language and message have a sharp focus that is easy for anyone to understand.

JTea is experienced at working with designers and artists in building the Big Picture. So when a project incorporates graphic or illustrative elements, the words complement the art--copy never competes or overwhelms.

When we begin working with a client, our first task is to gain a clear understanding of your product, business or service, and the market you want to reach. JTea likes to break things down and get to the root of your specific communications goal.

We're not afraid to ask questions. Sometimes you just don't know what's best for you until someone digs it out of you. You're busy with your business, not writing and designing. That's how JTea can help you. We will get you to focus on:

  • Who your target audience really is
  • What your purpose is in creating your messages
  • What action and results you want to see from your audience

The Writing

JTea is first and foremost a copywriting service. The focus is on writing copy that gets results. We can work with your designers, and creative team, or, through our network of qualified associates, we can make referrals to expert designers, illustrators, Web developers, and project managers.

JTea can also coordinate the development and execution of those projects for you. We offer a free consultation either in person or over the phone to discuss your specific needs.

 

 

Jtea Communications - 11216 Buttonwood Ln. Baltimore. Maryland, 21220 - (410) 918-0578 - john@jteacomm.com

© 2005 JTea Communications
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